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Friday, August 24, 2012

Box office update: Anti-Obama doc '2016: Obama's America' headed for mainstream success



[VIDEO] What you see is a trailer for 2016: Obama's America billed as an anti-Obama documentary directed by conservative writer Dinesh D'Souza. You can read more about this film over at Wikipedia.

In any case over at Newsalert, there is an article about how well it's doing so far:
A politically charged documentary called 2016: Obama’s America turned heads last weekend when it grossed a whopping $1.24 million out of just 169 theaters.

The $2.5 million independent film, which is being distributed by Utah-based Rocky Mountain Pictures, premiered in Houston six weeks ago and has recently enjoyed some extremely uncharacteristic box office behavior.

You see, normally, when a film’s theater count increases, the amount of money it’s earning in each theater decreases. This is the standard performance pattern for a limited release and follows common supply/demand logic.

Here’s how things have gone for 2016: Obama’s America, though: Three weekends ago, 2016 earned $34,133 out of 10 theaters, which gave it a per theater average of $3,413 — not all that remarkable for a limited release. When it expanded into 61 theaters the next weekend, its per theater average did a funny thing: it jumped up to $5,202. Last weekend, the film experienced an even bigger expansion, into 169 theaters, and again, its per theater average substantially leapt up to $7,365.

Let’s be clear: this almost never happens.
You know I would be curious about this movie now. Though many surely would reject this film because obviously this maligns President Obama. Then again this movie asks questions that were already asked about him by many conservatives. Although to me sure, hopefully they don't touch the issues of whether or not he was actually born in the US or if he's a Muslim. As for who influenced the President in his more formative years, that's as much fair game as any!

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